-
Juul Thuesen posted an update 7 years, 4 months ago
• Start ups with much less capital outlay• Those who want large displays• Not enough exhibit inventory for simultaneous shows• Different marketing strategies• Size specifications• International exhibitorsSome companies may have old trade show exhibits that have become outdated or worn out. They might lack the budget to buy new exhibits and possibly will favor to go with a booth rental. Start-up companies invariably do not have sufficient capital outlay to invest in buying a trade show booth and the items required for the displays. In addition to, they might not know how effective a trade show will be and whether it is the very best way to showcase their products and services. Such newly established companies will opt for a booth rental until they have grown sufficiently to warrant the investment in buying a trade show booth.IPO executives also want as little capital assets shown on their balance sheet and will think about buying a booth rental as an unnecessary investment. Some companies may want to have large and impressive displays but will not have the spending budget to invest in purchasing them. These people can also opt to go with rental displays. Sometimes, trade shows can be held simultaneously in different cities and a company’s marketing team may feel the need to participate in much more than one show. It is foolish to buy multiple exhibits and booths and shop them, so these companies would prefer to rent rather than buy exhibits.Sometimes, a company may deal in different types of products – for instance, electronic items and a furniture segment. These individuals will require to have different looking booth exhibits for different shows and would favor to rent out displays and booths suited to the show they are participating in. Size of the trade show exhibits vary from city to city and it is better to go with a rental rather than purchasing various size booths.In this way, you can measure the space in different venues and hire booths based on the space available. The option of whether to go for pop-up displays or modular displays can also rely on the size of the venue. So, instead of investing in multiple types of exhibits, you can rent them based on need. A company that takes part in only one or two shows a year held at the exact same venue may opt to buy their booths and rentals since they will know the exact quantity of space they require.Even these companies might prefer to get rentals so that they can have various looking displays each time rather than the exact same one. Those companies that participate in international exhibitions will definitely prefer to go with rentals rather than bring their personal displays. This avoids overseas shipping charges, transportations and storage expenses at the venue. Pop-up or modular exhibit rentals work out at 1/3 the cost of purchasing a similar display.An additional great advantage of renting rather than buying display exhibits are the variety you have at your disposal when you rent. With improvement in technology, you can find a range of fascinating and striking display options like sophisticated double-decker island displays or fun-looking pop-up ones. Expanding Companies Can Opt For A Trade Show Booth Rental