Some agencies specialise in only SEO or link building whereas other large consultancies can provide finish-to-finish packages from developing or redesigning your website to ongoing SEO maintenance. Here are 5 of the important SEO services that you should look for when evaluating on-line marketing agencies.Keyword researchCreating your keyword portfolio is one of the most important SEO services provided by agencies and the foundation of your on-line marketing campaign. This is best conducted by a professional educated in keyword research. A specialised SEO company or consultant will use various methods to find the very best keywords for your site. This might consist of client and customer feedback, keyword research tools, competitor analysis, social media and so on.SEO methodsAn skilled SEO consultant will help you map out an SEO strategy (online and offline) that drives visitors to your site, increases the conversion rate and gives you the highest return on your investment. The keyword research (see above) and technical analysis of your site forms the basis for your campaigns so that a complete marketing plan can be mapped out in order to start implementing the SEO activity.Link buildingWhen you are researching the SEO services that you need, ask the consultant or agency about link building campaigns. Search Engines see a back link to your site from other credible, trustworthy, authoritative and relative websites as a validation for your website. A professional SEO company should have created a network of contacts, established relationships with webmasters and know how to find the best link building opportunities.SEO copywritingCopywriting is another of the SEO services that a bigger agency may offer. Off web page and on page optimisation is crucial to your SEO campaign but it is not usually the first click that you need to be concerned about, it’s the second one. The difference in between a high or low bounce prices may come down to the high quality of your SEO copywriting. An SEO company will assist you find a balance in between keyword-rich copy and engaging copy that encourages conversions.SEO web designThis can be one of the most important elements of your campaign and however one of the most neglected SEO services. With new websites, SEO consultants should ideally be consulted at the start of the procedure when you are deciding on a technical platform, a Content Management System (CMS), shopping cart software or other important design elements. Sadly selecting the incorrect platform can have severe implications on your possible SEO achievement.You like seo moncton? So do we! Come and see.